Who couldn’t use affordable, flattering, virtually undetectable foundation?

Every day people ask me, “What’s so great about mineral powders?”

Mineral makeup has an amazing affinity with the skin—it looks like bare skin but better. It is non-comedogenic (will not block pores) so even the oiliest, acne-prone skin can use it. There are no talcs, filters, chemicals or dyes in the product, and there is virtually no risk of allergy so even the most sensitive skin can use it. In fact, mineral powders contain zinc oxide, an anti-inflammatory, which soothes and helps to reduce skin sensitivity. Mineral powders tend to wear extremely well and are quite water-resistant so won’t run. Depending on the type, concentration, and quality of the minerals used, mineral powder can also act as a physical sunscreen. Read more