Missoni Ballet Flats

Target + 400 Missoni Products = Good Stuff

Premiering at Target in September, the Italian fashion house known for its knits puts its signature on everything from onesies to two wheelers.

Missoni Ballet FlatsSAVE ON CHIC | Not since Liberty London for Target launched in March 2010 has the big box emporium fallen so head over heals in a huge way for a luxury label—right now Target is madly in love with Missoni. Debuting September 13, Missoni for Target will include a mindboggling array of 400 products bearing the kaleidoscope of colours and unmistakable motifs—chevrons, zigzags, flame stitching and abstract florals—synonymous with the 58-year-old-Italian knitwear giant.

I like Missoni best when it’s somewhat subdued (think fall runway 2011, or these $1,000-plus dresses on Net-a-Porter), which is why I’m not overly enthused about Target/Missoni’s hyper-realistic 60’s-influenced dresses, skirts and sweaters—they’re too much of a statement for me. On the other hand, I absolutely adore the scarves, tights, gloves, shoes, etc. because little hits of Missoni intensity are the perfect accessory.

The Target/Missoni collabo also scores big on menswear (the ties are solid, the socks and scarves are cool, and the one cardigan I saw is similar to ones on the runway), as well as kids wear (love the sleeper and blanket), bath towels and even garden furniture. —Annabel Lee

See more at Missoni for Target on Facebook

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Missoni ScarvesMissoni BabyMissoni BedMissoni BathMissoni OutdoorMIssoni Gloves and Scarf

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